Satisfaction Guaranteed: How Zingerman's Built a Corner Deli Into a Global Food Community (Compact Disc)

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Satisfaction Guaranteed: How Zingerman's Built a Corner Deli Into a Global Food Community By Micheline Maynard, Micheline Maynard (Contribution by), Lauren Ezzo (Read by) Cover Image
By Micheline Maynard, Micheline Maynard (Contribution by), Lauren Ezzo (Read by)
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Staff Reviews

Over the years, I’ve visited various Zingerman’s operations, read one of their books, bought their products by mail order and at Plum Market, and even attended a bookstore-specific version of the Zing Train. And yet I never fail to be impressed and a little surprised by how Paul Saginaw and Ari Weinzweig were able to grow their business without doing the obvious expansion plan – chaining and franchising delis across the country. Instead, they made the conscious decision to center all expansion in Ann Arbor and nearby environs, venturing into new businesses in a way that leveraged employee talent, but would be unlikely to get bank loan approval. If I had a caveat about Satisfaction Guaranteed, it would be that there are a lot of implied exclamation points here - not every new idea has worked. And yet there is much inspiring in Maynard’s telling for entrepreneurs and corporate types alike - to contemplate growth not by what it should do, but what it could do.

— Daniel Goldin


From an accomplished national journalist, a lively look at the inception, growth, future, and unique management style of Zingerman's--a beloved, $70 million-dollar Michigan-based specialty food store with global reach.Certain businesses are legendary, exerting immense influence in their field. Zingerman's in Ann Arbor, Michigan, is one of those places. Over the years the flagship deli has expanded into a community of more than a dozen businesses, including a wildly successful mail order operation, restaurants, bakery, coffee roastery, creamery, candy maker, and events space--transforming Ann Arbor into a destination for food lovers. Founded in 1982 by Paul Saginaw and Ari Weinzweig, Zingerman's philosophy of good food, excellent service, and sound finances has turned it into a company whose reach spans all corners of the gourmet food world.​ Famous for its generous deli sandwiches, fresh bread, and flavorful coffee--all locally produced--Zingerman's is also widely celebrated for its superb customer service and employee equity. The culture is one of respect and innovation, while maintaining very high standards. Every employee has access to the financial records, everyone has a voice, and everyone is heard. It has legions of enthusiastic customers, fans across the food world, and business principles and a work ethic that have been admired, analyzed, and copied. All that is revealed here, in Micheline Maynard's Satisfaction Guaranteed. Readers will discover how by 2019, Zingerman's employed hundreds of employees and achieved close to $70 million in annual sales. When the pandemic struck, Zingerman's growth momentarily screeched to a halt--but it survived by reinventing itself, while still serving its beloved food and selling its wide array of groceries. Now, as Zingerman's approaches its 40th anniversary, it is on track for stronger results than ever. A recipe for success in business and in life, Satisfaction Guaranteed provides a roadmap for manifesting joy and purpose in business.

Product Details
ISBN: 9781797139326
ISBN-10: 1797139320
Publisher: Simon & Schuster Audio
Publication Date: February 22nd, 2022
Language: English